Buyer Surveys

When in the B2B sales arena, knowing why your customers buy from you can make all the difference when negotiating that contract that meets your end of quarter pipeline requirement.

CSM has worked with various organisations and networks to uncover insight into the reasons and trigger points on why customers buy or prefer certain organisations and brands over others.  Furthermore, CSM can give you a competitive edge over competitors by giving you the intelligence you need to understand the needs of supply chain decision makers as well as identify customer needs to drive your organisation into the “best in class” category.

We can gain the insight into buying behaviours and triggers by collecting information from the following channels.

• Point of Sale
• Face to Face
• Telephone
• Online
• Direct Mail

We have worked with various clients across industry sectors and in varying sizes.  Blue chip organisations such as Citroen and Phase Forward have used our service as well as agency businesses from JBP and not for profit organisation like Bristol Media.

See how we can bring your research results to life, visit our critically acclaimed online dashboard service InsightMonitor.